Demonstration, fictional accountancy practice
Hartwell Accounts
A fixed-fee page: monthly prices per service, who the practice acts for, and a free first meeting to begin.
Accountants and bookkeepers
Websites for accountants and bookkeepers
Small business owners looking for an accountant want three things answered: will you take on a business like mine, what will it cost each year, and will you handle the change I have been told about. In 2026 that change is Making Tax Digital for Income Tax.
Before they choose an accountant
How much does an accountant cost?
It is one of the most searched questions about accountants. Fixed annual fees for common jobs (a sole trader’s self assessment, a small limited company’s accounts and corporation tax return, payroll per employee) answer it.
Do you work with businesses like mine?
Name the kinds of client you serve: sole traders, landlords, contractors, limited companies, charities. A client who sees their kind of business listed is far more likely to get in touch.
Are you ready for Making Tax Digital?
Since April 2026 sole traders and landlords above HMRC’s qualifying income threshold have had to keep digital records and send quarterly updates, and the threshold falls again in April 2027, bringing more of them in. Say how you help, and which software you support.
Can I just ask a question first?
Many accountants offer a short free first call. If you do, say so and how to book it.
On an accountant’s page
Your anti-money-laundering supervisor
Accountancy service providers must be supervised under the Money Laundering Regulations, by a professional body or by HMRC. Naming your supervisor tells clients you are operating properly. GOV.UK: register with HMRC for money laundering supervision.
Your qualifications, exactly as they are
“Accountant” on its own is not protected by law, but chartered and certified designations belong to their institutes. Use only the letters and titles you hold, and name the body.
What Making Tax Digital means for your clients
A short, accurate note on who must join and when is useful to readers and shows you are current. GOV.UK: Making Tax Digital for Income Tax.
Hartwell Accounts, a fictional practice, sets out fixed-fee packages for sole traders and small companies, with a short section on Making Tax Digital.
Showing your prices
Fixed annual fees for your standard packages, or ranges with what moves a client up the range (turnover, number of transactions, VAT, payroll), are what prospective clients compare. Say whether fees include VAT if you are registered.
£49 upfront for a one-page website, and £20 a month for the care plan that comes with it (hosting, updates and support), with a 12-month minimum term, fixed in writing before we start. Pricing.
Extras that suit this trade
- Answer visitors’ questions while you work (£12 a month): people ask what you cover and roughly how you charge before they get in touch, and the assistant answers from your page and passes serious enquiries to you.
- Answer your customers’ questions before they ask (£10 a month): small business owners search questions about deadlines and records all year, and a weekly article shows what you know.
- Help people and AI assistants find you (£15 a month): people ask AI assistants to recommend an accountant for a small business near them, and the monthly report shows whether you are named.
- Give each of your services its own page (£10 a month): a page for each service, such as self assessment or bookkeeping, shows a business owner you do exactly what they need.
Accountants and bookkeepers: questions
How much does an accountant cost for a small business in the UK?
It depends on the work: a sole trader’s tax return costs less than a limited company’s accounts. A good accountant’s website shows fixed fees or ranges for each package so you can compare before calling.
Do I need an accountant for Making Tax Digital?
No, but many sole traders and landlords use one to set up the software and send the quarterly updates. Check on GOV.UK whether and when you must join.
What should an accountant’s website include?
Who you work for, fixed fees or ranges, your qualifications and supervisory body, the software you support, and an easy way to book a first call.
How much does a website for accountants and bookkeepers cost?
Ours is £49 upfront for a one-page website, and £20 a month for the care plan that comes with it (hosting, updates and support), with a 12-month minimum term.
Ready when you are
Order the one-page website now, or tell us what you need and we will reply with a quote within one working day.